We try to estimate flows and stocks from available, real-time data, building models that track indicators extracted both from unconventional and official data sources. We evaluate migrants integration in new communities through social network and retail data analysis, since migration can generate cultural changes in the local and incoming population. Furthermore, SoBigData supports data journalism projects on migration. We partner with the team behind ‘Demal Te Niew’, a web documentary on migration between Senegal and Italy published in the Italian weekly L’Espresso and in the Spanish daily El Pais.